27 August 2020, Mumbai: After their first release together - High Court, Shashi-Khushi, the singer-composer duo are back with their latest song ‘SOON’ out now on VYRL Originals. Themed around the powerful emotions of love and desire this fun & beautiful folk melody is composed by Shashi -Khushi, written by Aditya Ojha and music produced by the versatile Artist - Akull.
SOON is a melodious Punjabi song that exhibits a seamless harmony of contentment with a romantic touch to it. The song narrates the story of love and passion, from the perspective of a girl, who’s calling out to her lover to get married SOON. This song by Shashi-Khushi is typical of the duo, with a simple, danceable rhythm and a melody that stays in your head. The video of SOON is an animated music video with illustrations that portray the story of two couples who are deeply in love with each other. The couples express their adoration and display their passion for each other through fun, quirky and love-filled verses, which are expressed through the eyes of a girl who wants to tie the knot with her lover & going against all the odds to do this "Soon".
Excited about their latest release SOON, Shashi-Khushi stated “SOON is our second single with VYRL Originals after High Court and we are super stoked about it. This is a Punjabi melodious song put together with Akull and Aditya Ojha who have elevated the song’s soundscape to a whole new level. VYRL Original is super supportive of our ideas and we are incredibly happy to be associated with them. We and the entire team of VYRL are super confident about this one and we hope everyone loves and enjoys our track SOON which is out now on all platforms”
Sharing his thoughts on ‘SOON’, Vinit Thakkar, Chief Operating Officer, Universal Music India & South Asia, said, “Shashi-Khushi is a very exciting singer-composer duo who have a knack of catching the pulse of today’s youth with the kind of music they create. Their latest work SOON is sure to get stuck in the minds of listeners as they once again have caught a very intriguing hook and presented it with interesting music.”
About Shashi and Khushi:
The enthusiastic duo Shashi-Khushi are no strangers to the music industry with their talents being recognized within India and beyond. Shashi is already regarded within the Bollywood music fraternity as an eccentric playback singer and as a music director. Having lent his music for Sanjay Leela Bansali’s movie “Mary Kom”, he has also sung in the blockbuster hit “Bajirao Mastani” and composed for many others. Khushi, on the other hand, is popularly referred to as “DJ Khushi” and is known for his Bollywood remixes. Having gained mass success following his version of ‘Chammak Challo”; Khushi is now the ‘go-to’ DJ for many Bollywood industry parties and events. Having most recently played at the Priyanka Chopra & Nick Jonas engagement; Khushi has also picked up awards for his DJ talents. Combining these two schools of music together makes the Shashi and Khushi journey very exciting to be a part of.
VYRL Originals – An EMI Records India Property:
VYRL Originals is Universal Music India’s platform dedicated to promoting and building the category and culture of non-film music in India. VYRL Originals is India’s first artist-focused platform and has been instrumental in introducing and developing some of the finest talents in the country. The artist-first and integrated approach with some of the finest marketing innovations across different releases has been the driving force of making VYRL Originals the most desirable music label for the artist community.
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